Has The Journal Jumped The Shark? Ctd

That may depend on who the target audience now is. I find it more accessible. But a reader writes:

I work for a major financial institution on Wall Street. Many of the brokers and and analysts have subscriptions to the WSJ delivered to their desks every morning for them to review before markets open. They don't have a lot of time to read the paper, so a comprehensive headline is very important to them to pick out articles they need to read and articles they can safely ignore.

However, I've been hearing from these folks more and more that they have noticed a change in the quality of the paper. They get annoyed by these juicy headlines, because they read it thinking its important only to find its a fluff piece. I'm starting to see more and more people getting the Financial Times instead of the WSJ. Perhaps Murdoch's style does not match up with the target audience?