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The Economics Of Linking
ByFelix Salmon on the economics of RSS:
Inbound links are like gold for newspaper websites, and publishing full RSS feeds, far from making it difficult to monetize content, are the best way of generating those precious inbound links. It's simply not true that the only way of generating revenue from people reading RSS feeds is by serving those people ads directly. The trick is to use those people as multipliers, as free generators of fresh uniques.
When I remember the glory days of bloggy homesteading back in 2000, I'm staggered by how far we've come.
