Today's Unfortunate Found-Art Department

By James Fallows

Reader WSR, who has spent a lot of time in Shanghai, alerted me to this one just now. It's from our old friend The Shanghaiist:


ShanghaiistAd.png


Tech details: the ad on the "right rail" rotates among a variety of sponsors, from "Tips for a Tiny Belly" to other Internet standbys. But every third or fourth click it serves up a mother-and-son feature like the one above. Here's another from the same campaign, showing more of the page:

Shanhgaist2.png

No larger point other than the ongoing perils of the journalism business. You can click the item yourself and see which ad you're served up. And to save you the trouble if you're tempted to write in: No, I am most definitely not making light of the offense described.

This article available online at:

http://www.theatlantic.com/china/archive/2013/05/todays-unfortunate-found-art-department/275939/