Chart: 47% of Consumers Will Spend More Than $500 for the Holidays

By Derek Thompson

Christmas is two months away and Thanksgiving isn't for another three weeks, but already the most important winter celebration of the year for retailers is getting into full swing: It's Holiday Shopping Season.

Here's Lab42 to ride us through some gosh-wow statistics for the most important two months in many businesses' year. Some highlights: 31% of consumers expect to spend more than $700 this season; 70% will be on their computers or in their cars on the way to the mall on Black Friday; and only 5% plan to start shopping on Christmas week. Full disclosure: I am the 5%.



Source: Lab42

This article available online at:

http://www.theatlantic.com/business/archive/2011/11/chart-47-of-consumers-will-spend-more-than-500-for-the-holidays/247804/