Nostalgia isn't what it used to be

The campaign isn't over, and it's already in reruns: See web-only content:
http://www.theatlantic.com/business/archive/2008/05/nostalgia-isn-apos-t-what-it-used-to-be/3374/

This article available online at:

http://www.theatlantic.com/business/archive/2008/05/nostalgia-isn-apos-t-what-it-used-to-be/3374/