Sweep!

If you're like me, you've shaken your head as the tweens and twentysomethings march off to movies based on their favorite video games. Well now, there's one for us. See web-only content:
http://www.theatlantic.com/business/archive/2007/08/sweep/1767/

This article available online at:

http://www.theatlantic.com/business/archive/2007/08/sweep/1767/