The Stock Market Crash Was Inevitable

The Dow is down 500 points. Who saw this coming? Ann Taylor, of course.

Belonging to a long tradition of wacky theories for recessions and stock plummets, there's a hypothesis that the length of women's skirts can predict the trajectory of the stock market. When skirts are short, it's a bull market. When skirts are long, it's a bear. Apparently (I hadn't taken much notice) 2011 is a banner year for long skirts, which basically means the stock market was doomed.

Now, I'm sure there is some academic paper written by an economist-psychologist married couple that posits that the same positive animal spirits that lift the Dow might also embolden the country's ladies to wear more adventurous clothing -- or perhaps that periods of over-confidence marked by high skirts often coincide with bubbles. Either way, it's probably best to stop guessing and start subscribing to Anthropologie catalogs for research purposes.

We Should've Known The Stock Market Was Going To Crash: Look At These Skirts!Anthropologie

We Should've Known The Stock Market Was Going To Crash: Look At These Skirts!Ann Taylor loft

We Should've Known The Stock Market Was Going To Crash: Look At These Skirts!French Connection

We Should've Known The Stock Market Was Going To Crash: Look At These Skirts!J. Crew

H&M
Zara

We Should've Known The Stock Market Was Going To Crash: Look At These Skirts!Free People

We Should've Known The Stock Market Was Going To Crash: Look At These Skirts!Urban Outfitters

Read the full story at Jezebel.

Presented by

Derek Thompson is a senior editor at The Atlantic, where he writes about economics, labor markets, and the entertainment business.

How a Psychedelic Masterpiece Is Made

A short documentary about Bruce Riley, an artist who paints abstract wonders with poured resin

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register with Disqus.

Please note that The Atlantic's account system is separate from our commenting system. To log in or register with The Atlantic, use the Sign In button at the top of every page.

blog comments powered by Disqus

Video

How a Psychedelic Masterpiece Is Made

A short documentary about Bruce Riley, an artist who paints abstract wonders with poured resin

Videos

Why Is Google Making Skin?

Hidden away on Google’s campus, doctors are changing the way people think about health.

Video

How to Build a Tornado

A Canadian inventor believes his tornado machine could solve the world's energy crisis.

Video

A New York City Minute, Frozen in Time

This short film takes you on a whirling tour of the Big Apple

Video

What Happened to the Milky Way?

Light pollution has taken away our ability to see the stars. Can we save the night sky?

More in Business

Just In