Rejected Names for Twitter Included Jitter and Twitch

More

Twitter co-founder Jack Dorsey confessed to WNYC's Lisa Chow and Jim Colgan that his name-choosing strategy for the company consisted of rummaging through T and W chapters of the dictionary:

DORSEY: We wanted a name that evoked what we did. We wanted something that was tangible. And we looked at what we were doing and when you received a tweet over SMS, your phone would buzz. It would jitter. It would twitch. And those were the early names, Jitter and Twitch. And neither one of them really inspired the best sort of imagery.

[snip]

One of the guys who was helping us build and create the system, Noah Glass, took the word Twitch, and he went down the dictionary. And we all looked at the Oxford English dictionary at the T-W's, and we found the word Twitter. And Twitter means a short inconsequential burst of information, chirps from birds. And we were like, that describes exactly what we're doing here. So it was an easy choice, and we got twitter.com for some very low price, and we named the company Twitter.

Read the full story at The Atlantic Wire.



Jump to comments
Presented by

The Atlantic Wire is your authoritative guide to the news and ideas that matter most right now.

Get Today's Top Stories in Your Inbox (preview)

Saving Central: One High School's Struggle After Resegregation

Meet the students and staff at Tuscaloosa’s all-black Central High School in a short documentary film by Maisie Crow. 


Elsewhere on the web

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

Where Time Comes From

The clocks that coordinate your cellphone, GPS, and more

Video

Computer Vision Syndrome and You

Save your eyes. Take breaks.

Video

What Happens in 60 Seconds

Quantifying human activity around the world

Writers

Up
Down

More in Business

Just In