No New Neighborhoods

More

Apparently, that's what a New York City Councilmember wants . . . at least without permission.  He's sick of real estate brokers creating imaginary new neighborhoods, and he wants it to stop:

Dumbo. NoLita. Tribeca. New York City is full of neighborhood-identifying portmanteaux and acronyms; some clever, most faintly ridiculous (the South Bronx as SoBro?). But Brooklyn Assemblyman Hakeem Jefferies, providing further evidence that only the dumbest people pursue careers in politics, wants local government to intercede and stop real estate brokers from "raising rents" with their stupid new neighborhood names. You want to call the intersection of Prospect Heights and Crown Heights "ProCro" in a real estate listing? Jefferies' bill would require city approval:

As someone whose beloved Eckington is threatened by absorption into the "NoMa" fantasy recently created by developers to our immediate south, I certainly sympathize with the sentiment.  But the idea that gentrification can be meaningfully slowed by refusing to let real estate brokers change neighborhood names . . . words rather fail me.

Jump to comments
Presented by

Megan McArdle is a columnist at Bloomberg View and a former senior editor at The Atlantic. Her new book is The Up Side of Down.

Get Today's Top Stories in Your Inbox (preview)

Is Technology Making Us Better Storytellers?

How have stories changed in the age of social media? The minds behind House of Cards, This American Life, and The Moth discuss.


Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

Is Technology Making Us Better Storytellers?

The minds behind House of Cards and The Moth weigh in.

Video

A Short Film That Skewers Hollywood

A studio executive concocts an animated blockbuster. Who cares about the story?

Video

In Online Dating, Everyone's a Little Bit Racist

The co-founder of OKCupid shares findings from his analysis of millions of users' data.

Video

What Is a Sandwich?

We're overthinking sandwiches, so you don't have to.

Video

Let's Talk About Not Smoking

Why does smoking maintain its allure? James Hamblin seeks the wisdom of a cool person.

Writers

Up
Down

More in Business

Just In