Performance Metrics

Greg Mankiw explains one of his:

Similarly, when I write a column for the New York Times, I am not good at predicting how much it will get people talking. As a result, I monitor the subsequent blogosphere commentary to judge if the article is a snore (like most things that get published) or if it is commanding attention. At the very least, I expect my articles to be noteworthy enough that within a few days Brad DeLong will call me a moronic hypocrite. I hope my articles incite some wider commentary as well, but I never know in advance.

Personally, I don't despair if it takes Brad more than a few days to unleash the vitriol.  I know that eventually, he'll get around to it.

Presented by

Megan McArdle is a columnist at Bloomberg View and a former senior editor at The Atlantic. Her new book is The Up Side of Down.

Why Principals Matter

Nadia Lopez didn't think anybody cared about her middle school. Then Humans of New York told her story to the Internet—and everything changed.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register with Disqus.

Please note that The Atlantic's account system is separate from our commenting system. To log in or register with The Atlantic, use the Sign In button at the top of every page.

blog comments powered by Disqus

Video

A History of Contraception

In the 16th century, men used linen condoms laced shut with ribbons.

Video

'A Music That Has No End'

In Spain, a flamenco guitarist hustles to make a modest living.

Video

What Fifty Shades Left Out

A straightforward guide to BDSM

More in Business

Just In