The Apple Tablet: Not Dead Yet!

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"The Apple Tablet is Dead!"

So screams PCWorld about the machine that some suckers (OK, me included) predicted could transform the market for netbooks, e-readers and all-in-one devices in one fell swoop. Less hysterically, BusinessWeek points out that the device is merely delayed until the second half of 2010. Rumor is the delay is all about cutting costs for the screen technology, which was slated to add $500 to the final cost, while Apple wants the product to sell for as close to $1000 as possible.


Another reason I'm dubious that the tablet is truly dead is this news that Conde Nast is preparing to make some of its magazines "tablet-ready" when the device launches. Wired doesn't necessarily have any scoop on the tablet's development, but given the magazine's relationship with the tech industry it seems unlikely to me that it would invest in developing technology for a product that Apple has given up on.

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Derek Thompson is a senior editor at The Atlantic, where he writes about economics, labor markets, and the entertainment business.

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