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Megan McArdle

Megan McArdle - Megan McArdle is a senior editor for The Atlantic who writes about business and economics. She has worked at three start-ups, a consulting firm, an investment bank, a disaster recovery firm at Ground Zero, and The Economist. More

Megan was born and raised on the Upper West Side of Manhattan, and yes, she does enjoy her lattes, as well as the occasional extra-dry skim-milk cappuccino. Her checkered work history includes three start-ups, four years as a technology project manager for a boutique consulting firm, a summer as an associate at an investment bank, and a year spent as sort of an executive copy girl for one of the disaster-recovery firms at Ground Zero … all before the age of 30.

While working at Ground Zero, Megan started Live From the WTC, a blog focused on economics, business, and cooking. She may or may not have been the first major economics blogger, depending on whether we are allowed to throw outlying variables such as Brad Delong out of the set. From there it was but a few steps down the slippery slope to freelance journalism. She has worked in various capacities for The Economist, where she wrote about economics and oversaw the founding of Free Exchange, the magazine's economics blog. She has also maintained her own blog, Asymmetrical Information, which moved to The Atlantic, along with its owner, in August 2007.

Megan holds a bachelor's degree in English literature from the University of Pennsylvania and an M.B.A. from the University of Chicago. After a lifetime as a New Yorker, she now resides in northwest Washington, D.C., where she is still trying to figure out what one does with an apartment larger than 400 square feet.

What's Good for GM Isn't What's Good For America

By Megan McArdle
Jun 1 2009, 10:10 AM ET Comment

So.  Alea iacta est, as Julius Caesar might have said, if there had been a major Roman chariot manufacturer in putative need of nationalization.  The nation's largest automaker, our most iconic firm, is bankrupt,  GM and Citigroup exit the Dow in favor of Travelers and Cisco. 



The first obvious thing to say is that the only alternative the US government probably had to this massively expensive reorganization was probably liquidation.  I take seriously the claims that there was no DIP financing available for the automakers.

However.  The reason there was no DIP financing available is, at least in part, that there's no obvious upside here.  The government is acting as if GM's main problem is that it stubbornly refused to enter the lucrative market for small, fuel-efficient cars.  But the market for small, fuel efficient cars is not lucrative--they're the cars with the thinnest margins.  And no one's making it up on volume, either: at the height of last year's oil spike, when barrels of Brent Crude were being quoted in first-born sons, small cars soared to . . . 20% of the American market.  Yes, there was a glut of SUVs, but that's because American companies were making a lot of SUVs.  Foreign companies make money on small cars because they develop them for lucrative home markets before modifying them for American production.

GM's main problem is not that the market is unreasonably unwilling to finance a potentially profitable company.  Nor that it can't produce an awesome small car that shockingly few people want to buy.  (Believe me, as the owner of a tiny, ultra-efficient car, I would that there were higher demand for my rapidly depreciating asset).  GM's main problems are

1)  A terrible, bloated cost structure
2)  A terrible, bloated bureaucracy
3)  A bunch of meh car lines

Which of these is the government going to solve?  That terrible, bloated cost structure supports a bloated union whose jobs are the entire rationale for the government intervention.  Leaning on the parts suppliers just risks UAW jobs further down the supply chain.  Maybe we can take it out of the budget for copy paper and pencils.

Forgive me if I am skeptical that the government is going to show GM how to streamline its bureaucracy.  Nor do governments historically have a good record as cutting-edge auto designers.

All the government can give GM is money.  Our money.  Perhaps we should change the name to American Leyland.
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