Adam Alter

Adam Alter is an assistant professor of marketing and psychology at New York University’s Stern School of Business. His book, Drunk Tank Pink (and Other Unexpected Forces That Shape How We Think, Feel, and Behave)was released in March 2013.

Adam Alter: Last week

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Why Do People Love Times Square?

A filmmaker asks New Yorkers and tourists about the allure of Broadway's iconic plaza

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A Time-Lapse of Alaska's Northern Lights

The beauty of aurora borealis, as seen from America's last frontier

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What Do You Wish You Learned in College?

Ivy League academics reveal their undergrad regrets

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Famous Movies, Reimagined

From Apocalypse Now to The Lord of the Rings, this clever video puts a new spin on Hollywood's greatest hits.

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What Is a City?

Cities are like nothing else on Earth.

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